Lead Generation

We build rapport and communicate your brand and services to key decision-makers, driving awareness and delivering valuable warm opportunities to your sales team.

Refining your target market, finding the correct decision-makers and generating high-quality leads that convert to sales, require a consistent approach.

To get the maximum value out of these activities, substantial time needs to be dedicated to getting them right.

This is the value we give to our clients, freeing them up to focus on their core operations, safe in the knowledge we’ll deliver the pipeline they need to grow.

Account-Based marketing

A truly targeted approach. With more and more businesses adopting an account based marketing (ABM) approach, the need to be even more tailored and stakeholder-focused has never been higher.

Whether you’re looking to grow or defend existing client relationships or win some brand new key accounts, ABM is the way to go. From forensic levels of research, through to meticulous planning, and on to accurate ROI calculations, our team of experts combine their knowledge and expertise to ensure the best outcomes for your business.

The effect?

1. Stakeholder and account mapping – identifying your most valuable prospects
2. Development of ‘the big idea’ – aligning your proposition to their individual pains and challenges in a high-impact way

Increased average order value, shorter sales pipelines and unrivalled ROI

Email Marketing

Our custom Email Marketing services can help you save time and money. We create tailored marketing campaigns for each segment of your audience to help advertise products and services in efforts to efficiently and effectively engage new customers.Email marketing provides an effective connection with your targeted audience and gives you the best return on investment. Reach out to your current and potential customers and keep them updated on your company’s latest deals and news.

Marketers agree that email is a key to business, especially for ROI and developing long-lasting profitable relationships. A personalized, segmented and targeted email marketing campaign is important for brand awareness and drive conversions. Our experts use tools, strategy, implementation and result tracking in order to achieve the best possible brand engagement.We can take care of your complete email marketing strategy from template design to tracking and reporting.We handle everything starting with individually tailored content till end-to-end email campaign and programmer management.

Content Marketing

Content Marketing is a key marketing driver for many organisations that wish to be seen as experts within their particular sector or are looking to engage a wider audience in a targeted manner.Content Marketing is the integration of a variety of channels, including PR, social media, and digital services to write, distribute and promote content to encourage interaction and generate response.

When managing a content marketing strategy, our goal is to deliver interesting and informative content that a specific audience wants to engage with, and then maximise the return on investment in this content through promotion across traditional media routes, such as online and offline publications, as well as social channels.Our campaigns deliver increased brand awareness, SEO benefits, audience growth, website traffic and sales leads, by combining social media strategies with valuable content to deliver interaction and grow followers.

Appointment Setting

SimplifiedB2B Team tailors your B2B list precisely while letting your sales team focus on the positive conversion of opportunities. We prospect. You close.

Our Appointment Setting solution commonly consists of a proficient, dedicated team entrusted in delivering substantial quantum of ‘sales qualified leads’ with detailed analytics of market feedback by each call that we make, for your future Marketing/Sales outreach strategies.

Our Quality controlled confirmed appointments and strong follow up process let you save on time and resources while assisting you with a qualitative performance resulting in massive boast in your sales cycle & rapid ROI.

Digital Marketing

Digital is no longer a type of marketing. Almost every aspect of the marketing to sales continuum relies on digital connectivity, and with so many channels today, the landscape is increasingly complex to navigate. While each arm of digital marketing is important separately, drawing a connecting thread between digital channels and into offline channels, is critical to drive optimal success. Through an end-to-end view of your owned, earned and paid media channels, we test, iterate and optimise channels with a laser focus on delivering MQLs, supporting SQLs and shortening the sales cycle to harness the potential of each channel with your ROI in mind.

Our Quality controlled confirmed appointments and strong follow up process let you save on time and resources while assisting you with a qualitative performance resulting in massive boast in your sales cycle & rapid ROI.