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Discover how to use email automation in a clever way. To increase interaction and conversions; use transactional, trigger, and journey emails.We email marketers at SimplifiedB2B are constantly looking for ways to make our jobs easier. We have always been understaffed and underfunded, so we have had to learn how to get by on less, even…

Despite the mysterious ring to its name, Dark Social isn’t as intimidating as it sounds. At SimplifiedB2B, we like to think of it as a hidden treasure trove of social sharing and chats that fly under the radar of usual tracking tools like web analytics. This kind of sharing – whether through messaging apps, private…

Every click, swipe, and scroll shapes company outcomes, including AI in marketing strategy, which transcends mere innovation.AI agencies have been functioning as compasses in this new artificial intelligence-focused world for digital marketers navigating this disruptive tsunami. Even academic publications emphasize that understanding and utilizing AI agencies’ potential is critical to remaining competitive as the digital…

Ever imagine yourself in a whirlwind of creativity, strategy, and caffeine? If the dynamic world of digital marketing gets your heart racing, you may think that working as a marketer in an agency might be your dream job (and it’s quite common at that age.)So much so that, SimplifiedB2B predicts the industry will explode by…

Are you ready to learn about the metaverse and how it may help your brand? This article will help you engage customers in realistic virtual environments by exploring the metaverse’s building blocks, including hardware, software, and services. We’ll also look at interesting ways that many businesses, such as gaming and entertainment, could use this new…

Ever feel like your marketing agency website is a one-way street? You’re putting out great content, but potential clients just aren’t reaching out. The culprit might be a surprising one: your Contact Us page. Often overlooked, a well-designed Contact Us page can be a goldmine for qualified leads.Simply put a well-designed Contact Us page with…

Have you ever found yourself giving into a spontaneous desire to make a purchase because an advertisement impressed you, the packaging appealed to you, or something just nudged you? Most likely, yes. Harvard studies suggest that 95% of purchasing decisions are made subconsciously, and emotionally. And companies have learned to work with this, utilizing neuromarketing.1.…

The journey of branding for tech startups is both a challenge and an adventure. At SimplifiedB2B, we’re inviting you to explore, innovate, and connect in ways that transform your tech startup into a guiding light in this digital age.Have you ever wondered what makes some tech startups not just survive but thrive in the competitive…

So, are you thinking of starting a web design agency? It’s a glorious idea.Rapid digitization has shown businesses how successful or disruptive a good online presence can be for businesses. In fact, 50% of customers claim that a firm’s website design influences how they perceive the company. Naturally, this situation also creates an opportunity for…

Just a decade ago, the digital world was merely a slice of our daily routines. Fast forward to today, and it doubles its grip on our time, captivating 77% of Americans every single day, as per Pew Research.Offline marketing isn’t as effective as it used to be, making digital marketing consultants the Swiss Army knives of the…