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Are you one of those thinking that defining your agency’s values is merely an administrative task?Articulating your agency’s values is a strategic move attached to your business goals and marketing strategy. So much so that it builds a strong internal…

Creative proofing is a critical phase in any creative project, where drafts and designs are reviewed for errors, consistency, and overall quality before final approval.Traditionally, this involves printed proofs or digital files sent via email, often leading to a back-and-forth…

How much is charged for social media marketing services in 2024?With the global social media marketing industry projected to surpass $200 billion by 2024, this question is more relevant than ever. Besides, we are actually talking about an industry in…

Fifty percent of consumers said sustainability is one of their top four priorities when purchasing products or services, highlighting why your brand should drive towards a more sustainable future. Sustainability is about being able to exist and develop without compromising…

Digital agency profitability hinges on attracting new clients and optimizing every key aspect of operations. With profit margins for most marketing agencies ranging from 10% to 20%, strategic management can make a substantial difference for the sake of agency profitability…

If we say reputation management for agencies is everything, we’re not exaggerating.Did you know that 97% of consumers read online reviews before making a decision? Another study shows that 85% of people trust online reviews as much as personal recommendations.These…

The digital hustle is real, and we’ve all been there – lost in the sea of amazing digital agencies, all vying for the same attention. But what if there was a way to cut through the noise and establish your…

Stepping into a pitch meeting often feels like stepping onto a stage. It’s a moment to shine and show potential clients why SimplifiedB2B stands out. However, great agency pitch presentations don’t just come together overnight.A pitch presentation needs to be…

Here’s the truth: Starting a digital agency is easy, but running it and turning it into a successful digital marketing agency is tough, and ensuring its continued growth is even tougher! That’s why it is crucial to carefully focus on…