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App store optimization agencies help you get more search traffic and target installs from app stores. They solve many problems in the mobile application market as the number of mobile apps is increasing day by day. With this increase, a competitive…

Email marketing is one of the marketers’ go-to solutions for promoting online businesses. But it is not as easy as it seems. Sometimes, many challenges come in the way of strategizing the best email marketing plan. So, let us get…

There are 4 billion daily email users and 99% of those users check their inbox every morning. That’s crazy numbers and a large, untapped resource for your startup to be gaining visibility.Picture the scene: You’re a consumer, checking your emails…

Last year, Shopify Unite 2021 announced its biggest, boldest update to date, the new Shopify 2.0 store. This news has not only taken the tech industry by storm, but it has also opened up Pandora’s box of creative possibilities for Shopify users.What…

Microscope, microsurgery, Microsoft PowerPoint… How many great things have this ‘micro’ prefix and work wonders! If you’re looking for similar game-changing solutions that can revamp your employee training, there is microlearning. It can really exemplify small steps towards larger goals. This article…

The best social media analytics tools for eCommerce assist businesses in collecting and interpreting data from social media platforms. These tools are fundamental and play a significant role in eCommerce marketing.  eCommerce has witnessed a dramatic increase, with revenue estimated to…

Social media is making its way into the hearts of many brands and businesses today. What used to be termed  “a time-waster” and “a distraction” now helps many enterprises in growing Twitter followers, Instagram followers, and Facebook too, to boost their…

When we say “buyer persona”, what’s the first thing that pops into your head? If it’s a fictional or semi-fictional character representing a segment of your target audience, you’re on the right track. Buyer personas have evolved from being a lesser-known…

Slide-based courses can be great for delivering knowledge company wide. What matters, though, is if you can keep your employees engaged with these training materials. Otherwise, learners won’t be able to retain new knowledge, and training won’t work. To avoid…