Blog

Every year digital marketing trends come and go, but some continue to be part of our lives. If you look around, you will see many such trends having a great impact on our lives and on the top we have…

42% of B2B marketers say they’re effective at content marketing. But in a world where content marketing is taking over, how do you make sure your content stands out from the crowd? To marketers, it’s no surprise that when done…

Snackable content is the current wunderkind of content marketing. Mobile-friendly and quick to create, snackable content is perfectly suited to the scroll-happy digital audience of today. From animated gifs to memorable memes, short videos to infographics, snackable content is rapidly…

Voice search marketing tools crept into our dining rooms and kitchen tables after claiming their command on navigation. While “Alexa, play Despacito” was just considered a fad to shed some light on the day-to-day irony amidst the total absence of…

Vlogging or video blogging promotes awareness of people to the products and services your business offers. While there are different ways to use vlogs for the benefit of your business, these six tips are well chosen. They all aim at making your…

As goals are set and growth plans are discussed, many agencies and digital tools get to the point where it is decided one method of grooming future clients might be through newsletters. Surely there are good reasons for it as…

Looking to get email marketing started? You’ve come to the right place! Now, more than ever, email marketing is so effective in today’s digital world. According to Hubspot, 99% of consumers check their email every day and it is by far…

With the Internet’s growing influence, there are now a million and one ways to market a product or service. Yet, what’s so interesting about all these methods is that email is still preferred by 72 percent of people. When it comes…

LinkedIn has progressed substantially since it first launched on the scene back in 2003. What was once a relatively small platform to network with like-minded industry contacts has grown to become a hub of professional content. The platform is no…